M&M SuperBowl
The good news is Yellow finally got to star in his own Super Bowl commercial. But the rest is pretty much bad news for this delicious chocolate-covered peanut.
BBDO NY
Director: Traktor
Production: Traktor
Red and Yellow are The Dynamic Duo of the M&M's world. That's why we see them together so often on TV. But when Yellow finally got the chance to star in his very own M&M's Super Bowl ad, we knew it had to be epic and surprising. We wanted to catch the Super Bowl audience off guard, so we got a little help from Rade Serbedzija, the actor who played Boris The Blade in Snatch, and then we had some Russian mobsters to kidnap Yellow.
We also recently created a series of funny ads for the ultimate comfort food: Peanut Butter M&M’s. To show people how comforting these creamy snacks are, we took some of the most comforting things in the world and made them even more comforting by adding Peanut Butter M&M’s to them.